The Story
Refresh and revive your violet-red tones every wash with De Lorenzo Novafusion Plum Shampoo. Designed to work in harmony with coloured or natural hair, this gentle cleanser deposits tone while helping to keep your colour looking vibrant between salon visits.
The formula combines a sulphate-free cleansing system derived from coconut fatty acids with paraben-free preservatives, so it cleans without feeling harsh or stripping. Botanical extracts of Australian Kakadu Plum and Birch help to cleanse and enhance colour, while organic Rooibos extract supports protection against UV sun rays that can cause colour fade. Hair is left looking bright, feeling soft, and with beautiful shine.
Benefits:
- Enhances violet-red tones in coloured or natural hair
- Helps control and prevent colour fade in natural and colour-enhanced hair
- Uses a sulphate-free cleansing system derived from coconut fatty acids
- Contains botanical extracts of Kakadu Plum and Birch to gently cleanse and enhance colour
- Includes organic Rooibos extract to help protect hair against UV sun rays
- Supports improved condition, shine and manageability
- Vegan friendly and free from parabens
Description
Refresh and revive your violet-red tones every wash with De Lorenzo Novafusion Plum Shampoo. Designed to work in harmony with coloured or natural hair, this gentle cleanser deposits tone while helping to keep your colour looking vibrant between salon visits.
The formula combines a sulphate-free cleansing system derived from coconut fatty acids with paraben-free preservatives, so it cleans without feeling harsh or stripping. Botanical extracts of Australian Kakadu Plum and Birch help to cleanse and enhance colour, while organic Rooibos extract supports protection against UV sun rays that can cause colour fade. Hair is left looking bright, feeling soft, and with beautiful shine.
Benefits:
- Enhances violet-red tones in coloured or natural hair
- Helps control and prevent colour fade in natural and colour-enhanced hair
- Uses a sulphate-free cleansing system derived from coconut fatty acids
- Contains botanical extracts of Kakadu Plum and Birch to gently cleanse and enhance colour
- Includes organic Rooibos extract to help protect hair against UV sun rays
- Supports improved condition, shine and manageability
- Vegan friendly and free from parabens
