The Story
Keep your red shade looking bold and luminous with De Lorenzo Novafusion Intense Ruby Red Shampoo. Designed especially for ruby and red-violet tones, this colour care shampoo helps maintain rich, vibrant colour while supporting the health and shine of your hair.
The gentle, botanically infused formula works in harmony with natural or colour-treated hair to minimise fading and dullness. Powered by Kakadu Plum, Birch and Rooibos extract, it helps defend against UV damage, boosts brilliance and leaves hair feeling soft, conditioned and glossy after every wash.
Benefits:
- Helps control and reduce colour fade in natural and colour-enhanced hair
- Revives and intensifies red-violet tones for a more brilliant finish
- Supports improved condition and shine for smoother-looking hair
- Provides UV protection to help shield hair colour from sun exposure
- Botanical extracts, including Kakadu Plum, Birch and Rooibos, care for the hair while cleansing
Description
Keep your red shade looking bold and luminous with De Lorenzo Novafusion Intense Ruby Red Shampoo. Designed especially for ruby and red-violet tones, this colour care shampoo helps maintain rich, vibrant colour while supporting the health and shine of your hair.
The gentle, botanically infused formula works in harmony with natural or colour-treated hair to minimise fading and dullness. Powered by Kakadu Plum, Birch and Rooibos extract, it helps defend against UV damage, boosts brilliance and leaves hair feeling soft, conditioned and glossy after every wash.
Benefits:
- Helps control and reduce colour fade in natural and colour-enhanced hair
- Revives and intensifies red-violet tones for a more brilliant finish
- Supports improved condition and shine for smoother-looking hair
- Provides UV protection to help shield hair colour from sun exposure
- Botanical extracts, including Kakadu Plum, Birch and Rooibos, care for the hair while cleansing
